Testimonials

"A powerhouse of knowledge with great experience and energy!" -Ruk Neelam, Nationwide

Amy combines her hard-won insights and global perspective with a lively and engaging manner.

Equally effective with your students as with your senior leadership, teams come away from her sessions more informed, more energetic, and more committed to making your strategy successful.

Real-life experience

"Amy’s deep experience in global business strategy at Fortune 500 companies informs her engaging and thought–provoking presentations and writing. Lively examples and humor are skillfully integrated in her seminars, and participants come away with fresh insights and with specific action plans to achieve targeted business goals.
~ Kathryn Welds, Chief of Staff, HP

"Amy’s understanding of international markets and the bigger picture are critical in our competitive battles and her efforts for the Middle East and Africa regions are praised at all levels. Additionally, her work delivering training, and her work with the Value–Selling team, are very valuable to the program."
~ Cory Ellsworth, Senior Director, Sales Operations, Cisco Systems

"Your book (The China Factor) touches on many aspects that are really true and well-described...tools and advice to help individuals and corporations to win the battles they will face in the future."
~ Audrey, Editor, Business Tianjin Magazine, China

A lasting positive impact on your organization

"Amy’s expertise in competitive intelligence programs was a valuable asset in the creation of our strategy. She was able to quickly assemble the program structure, assess critical success factors, and establish rollout priorities. We refer back to the created framework constantly – it has been our go–to roadmap as well as a critical communication vehicle for rollout status."
~ Karen Jaworski, Senior Director of Product Marketing, Evault, A Seagate Company

"Amy was able to quickly and instinctively assess the unique strategic value of a product we were looking to invest in. Her strong sense for competitive differentiation and knowledge of the cloud industry guided us in making shrewd business decisions, which were later validated by other investors."
~ Adil Khan, Venture Capitalist

A lively, engaging style

"I've never had a better instructor for training here at Apple. She was engaging, knowledgeable, and succeeded in getting the entire class to contribute. She was better than most instructors I had in business school.

~ Brandon B..., Apple

"Amy had some great ways of explaining and demonstrating a concept by asking questions (why, why, why, why, why) on the SUN Microsystems case study, particularly the underlying geo-political and historical elements in a distributed workforce."

~ Mike Vondran, Apple

"BEST INSTRUCTOR SO FAR! Amy was great at getting us engaged, she literally led by example to get the team interested and active in the discussions and activities. Really enjoyed this course with her!"
~ Teresa Smythia, Apple

"Amy was an outstanding instructor. She made the material relatable to our everyday personal and professional lives. She knew when we needed a morale boost and was a very effective instructor."
~ Alicia Faustyn, Apple

"By FAR the best instructor in the Stanford program. She was really engaging, full of life, fun. Really top-notch!"
~ Darrin Craig, Apple

"Amy was so real and engaging. She encouraged healthy discussions that allowed the class to see real-life examples. I also like that she didn't simply read the slides and booklet the whole time. She added her own flair and experiences to convey the content."
~ Bank of Canada

"Best teacher I've had in this program!"
~ Jane Starner, AVP, Nationwide

"Amy was fantastic. Highly engaging and entertaining. She kept the class interested and created a great environment for learning. All the Stanford instructors have been great - Amy is the best."
~ Dee Hines, Infrastructure Engineering, Nationwide

"She is a powerhouse of knowledge with great experience and energy!!! Her charming nature makes the learning environment most interactive, interesting and enhances engagement!"

~ Ruk Neelam, Agency Solutions, Nationwide

"Amy was a fantastic instructor. Great energy, really excellent stories from "real life" to relate to the concepts and kept the class very engaged. One of my best learning experiences."
~ Kinaxis

"Amy was very knowledgeable, engaging and enthusiastic. She definitely made the course useful and encouraged dialogue and discussion throughout. I would register again if she was instructing another course."
~ Global Affairs Canada

"Lots of real stories and examples and a humorous, relaxed delivery made it very enjoyable as well as educational."
~ Cisco UK

"She has a great sense of humor that makes the session engaging. Her facilitation skill is excellent."
~Cisco UK

"I think we were quite a challenging group to wrangle through the material, but Amy managed the class in a masterful way. She was accommodating where possible, cajoling when appropriate and simply taking charge when necessary."
~ Barry Serpa, IT Project Management, Delivery Services, Nationwide

"Very engaging and humorous. Never fazed by difficult questions. Not afraid of being challenged. Great attitude."
~ Jennifer S. Hall, Internet Business Consultant, Direct Growth Solutions, Nationwide

"Your talk was the best among the MBA classes. Your careful preparation and delivery made the students very engaged. Your presentation format works really well for the class." ~ Subin Im, Ph.D, Marketing Professor, San Francisco State University

"Amy is a wonderful instructor, has amazing energy and a dynamic personality. She keeps everyone in the class so engaged. What I loved also is the real examples she comes up with to explain the concepts and terms."
~ Alka Gupta, Cisco

"Amy used excellent teaching techniques to keep us engaged and to help us learn all the concepts. She is indeed a great instructor. Besides being fun, she is very smart and I know we all learned so much from her."
~ Raquel Candelaria, Cisco

"I've enjoyed working with Amy and particularly enjoyed her positive attitude, drive and more importantly, her ability to challenge the norm and think out of the box. Her energy is contagious."
~ Daniel Dutrisac, Cisco

"She really made the material exciting and owned the classroom! Everyone at my table loved her and as a result, the course."
~ Cisco

"Really a nice and smart person. She made the class engaging and interesting!" ~ Capital One

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Feedback from Undergrad and Graduate Business Students

“This class was a very unique course unlike many others I have taken. Overall, I enjoyed the class and its content. The textbook was affordable and simplified enough that it made sense to me despite my limited knowledge on the topic initially. The style was very different than other courses and I really enjoyed the intensive structure as we were able to build on it immediately the following day.

~Chad Thompson

“I loved this class. I found it to be one of the most applicable courses I have taken (currently relevant topic, recent and not oversimplified case studies and real-life experience used with application to in course material). I did not know much about China’s business culture history or its global importance. Also helped that the teacher made things interesting with non-linear, funny and experience packed presentations.” ~Constance Glusbery

“Great, engaging class. Promoted thoughtful discussion of current issues. Interactive teaching style addressed complex problems.” ~San Farhani

“I really enjoyed the class. The prof was really well engaged with the students. It was a different way of learning but in a good way, it made the topic seem very interesting. I learned a lot of new things about the Chinese market, the prof really knows her subject and I really enjoyed the seminar with her as a teacher. Most of the people I know would love to take a class like this, especially if it’s with the same teacher.” ~Stephanie Lemay

“I really liked the class as it gave me a new perspective about China. The teaching style was pretty good as it made the class environment feel more comfortable for me to speak on my thoughts.” ~Jiagi Xu

“Really liked the class, kept it very interesting and did not feel overwhelmed with information. Really learned a lot about business in China and even general marketing knowledge. I liked how your teaching style made us think of questions you asked in class to stimulate our brains and keep our attention.” ~Jack Zeidan

“Loved this class, mainly because of how your style of teaching was different than any other profs I have had. It was very engaging and very direct. I also enjoyed listening to conversations we had in the class” ~Rishi

“Your passion and experience for the topic helps keeps students engaged. I learned so much”

~Holly McRoney

“This is the most interactive and interesting class I have ever had. Both the teacher and classmates were kind and easy-going. We could discuss and learn from each other and each side of view. I really like how the teacher guides the discussion form two sides of view and the culture difference enhanced our learning.” ~Yuhan Jiang

“Loved it! I liked the interactive approach and also the fact that we could be free to speak our minds and even talk about politics. The seminar styles and as one of my collegues said ‘Ted-talk’ kind of approach makes us feel that we have a private Ted-talk show and presentation which I loved.” ~Sara Eddaya

“I absolutely loved this course. When I read the course description, I was already excited about the course as the content (China) is a topic I am personally interested in. However, the course (and the professor), completely exceeded my expectations. I have trouble focusing in an hour and a half lecture, and I think I speak on behalf of most of my peers that you were able to hold our undivided attention for the full day.

Thank you for making it as collaborative of a class as it was. Not only did I feel like I learned so much from you, but also the different perspectives of others in the class. You created an environment when I felt comfortable to express my opinions and thoughts and everything was constructive criticism.

I liked that it was a discussion and appreciated how RELEVANT the topics discussed were. All the exercises were very practical. It blew my mind how interconnected everything is (more than I already knew).

I wish it were longer I feel like there’s so much more I’d like to learn from you and this topic as its always evolving.” ~Livia Han

“Great class. 10/10! Loved the flow, the dialogue, learned tons about China. I didn’t know the way they do business and the way they interact with each other. I liked how a native Chinese person was put in our groups as it gave us an insightful point of view. Overall it was a really good class. It’s obvious she cares about the topic and making it engaging for us students. As a student who generally avoids speaking in class the atmosphere developed in class made the class great.” ~Peter Owusu

“I really enjoyed the format of the class and the structure of each day. I thought the content was timely and informative. In general, you made the course enjoyable. I did not feel like I was in a lecture.” ~Mike Shaver

“I liked the class because it offered many perspectives on the Chinese market/expansion into the U.S/West. The style of teaching was primarily good and unconventional. Very good speaker and presence. I learned a lot about practical marketing strategies that can be adapted to any emerging market. The class was not too difficult and very interesting” ~Anonymous

“I really enjoyed the different way of teaching. Even if it was a short 4-day class. I learned a lot and had the chance to engage and participate. The material is very clear and understandable. And the book is amazing! I probably learned and got more experience in this class than any others. The class motivated me to do more research about global marketing strategies as well. Very interesting!

~Janine Cheatani

“I loved this class. It combined a theoretical framework to a real-world problem. It was also helpful to hear the “Team China” perspective, as well as opinions from the rest of the class. The book is great and easy to read.” ~Moira Bird

“I loved this class. The professor was very straight forward and to the point when teaching. Her style of teaching was better than that of most professors and it’s probably because of her practical experience and expertise on the subject matter. More professor should teach like her. I learned a lot about the subject matter. Growing up in a city with a lot of Chinese immigrants, I could relate to a lot of the information taught, but I did learn a lot about their culture and the way they do business.”