Brandon, Apple Inc
Develop your Cultural IQ & Impact your ROI
Length: 1 day
Companies are sourcing talent from all over the world and different cultures bring a variety of practices and behaviors into the workplace.
Selling to customers in different countries requires one to understand and adapt to local customer expectations and norms.
Learn, Adapt & Adopt New Ways to Succeed
Length: 1 day
Learn how China does business + Adopt new strategies to change your game for success.
As a Western-based company, you realize that your usual way of doing business is not optimal in dealing with China or with other emerging markets. You need to Adapt and you need to Adopt new business practices.
Change your Sales Mindset, Compete & Win
Workshop Length: 2 days
Old approaches won't work in new markets. Competition isn't just more intense as ever before, it's different as well (especially from emerging markets).
In this workshop, apply our 5Ps of Global Marketing Strategy FrameworkTM to change your game and mindset for success in new markets and as you compete with emerging markets competitors.
Become Innovative at Innovation
Workshop Length: 1 day
Innovation isn't just about new products anymore. Fast followers in emerging markets, especially from China, are innovating in different ways - and quickly.
Our course teaches you how to integrate new innovation models from both East and West so that you can stay ahead on the innovation curve and protect your innovation advantage.
Ideal for Startups and/or Technical experts
Workshop Length: Variable
You are good at creating innovative products and need more business skills. You may be at a start-up, incubator, accelerator, or just want to develop a different skills-set of your employees.
Gain best practices from 15 years of Silicon Valley experience and customize a program.
Build and manage a complex, virtual team and execute on a large mandate.
Length: 1 day
Mandates are becoming larger and resourcing is lessening.
Matrix organizations dominate.
How do you recruit and motivate non-reporting employees and achieve success?
Learn how to influence without having direct authority.
Bridging Silicon Valley and the World
Amy’s expertise extends from Silicon Valley to emerging markets on four continents - Asia, LATAM, EU, NA.
Bridging Silicon Valley and the World
Amy’s expertise extends from Silicon Valley to emerging markets on four continents - Asia, LATAM, EU, NA.
Redefining "Innovation" and how to be competitive in emerging markets.
Amy has redefined innovation and improved competitiveness for small startups, SMBs, and Fortune 500 companies.
Her experience includes holding senior-level positions and engagements at:
Redefining "Innovation" and how to be competitive in emerging markets.
Amy has redefined innovation and improved competitiveness for small startups, SMBs, and Fortune 500 companies.
Her experience includes holding senior-level positions and engagements at:
...to name a few.
Developing a "Global" winning strategy using best practices from across the globe.
Amy brings the next generation of competitive strategies to the next generation of global business leaders.
Professional education instructor at
Professor in the business faculties of Carleton and Ottawa univer
Developing a "Global" winning strategy using best practices from across the globe.
Amy brings the next generation of competitive strategies to the next generation of global business leaders.
Professional education instructor at
Professor in the business faculties of Carleton and Ottawa universities.
With a fun and engaging style, Amy drives home the principles your team needs to learn and the actions they must take.
THE CHINA FACTOR:
Leveraging Emerging Business Strategies to Compete Grow and Win in the New Global Economy (published by Wiley)
Become Innovative in How You Do Business
Become Innovative at Innovation
The economic rise of China and other new entrants is challenging Western companies in new ways. The China Factor (Wiley) explains why, and provides actionable strategies for success in any market. Based on real-world examples from more than 50 countries, Amy’s book will teach you how to:
● Grow and maintain an Innovation Advantage using 5 models
● Learn from disruptors how to to win customers in emerging markets
● Understand the new role of politics in global business
● Develop a deeper Cultural IQ to expand your customer base
● Use a 5-part Strategic Framework to formulate new sales tactics
See endorsements from Silicon Valley Bank, Harvard, Forbes, Asia Society...
Whether you’re running a startup, SME or a multinational corporation, we can shift your marketing and sales mindset to win in the new global economy, where new competitors and new types of competition are rewriting the rules.
If you’re advising companies on expanding abroad or preparing a delegation for an upcoming trade mission, we can help you assess the opportunities and give you a framework for success.
Your members need to stay up-to-date on new global business dynamics to stay competitive and win. We can educate them on the business culture and practices in China and emerging markets, where familiar rules don’t apply.
Keep your curriculum current to give your students the best chance of success. We base our courses on real-world scenarios to challenge your students’ abilities and impart them with the skills they will need outside the classroom.
We show you how you can export and innovate with greater impact and boost your competitive advantage to stay ahead in mature and emerging markets alike.
Competitors in China and other emerging markets are changing the very nature of innovation. We show you how their models and approaches are winning new customers so you can change the way you innovate your products.
Shift into a more competitive mindset and learn how to adapt your marketing and sales strategies to the opportunities.
Learn how cross-pollinating business practices and new innovation models from East to West opens new opportunities for growth.
Win more customers in new markets and protect your margins to build on or expand your position. Cultural IQ = ROI
"Personal experience and stories shared with great enthusiasm. Authenticity & style. Time flew by because the entire class was encouraged to participate." - US Senate
"Amy's understanding of international markets and the "bigger picture" are critical to the company's battle against [competitor x]. Her efforts for the Middle East and Africa regions are praised at all levels. Additionally, her work delivering training, and her work with the Value-Selling team, were very valuable to the program." -Cory E., Snr. Director Sales Operations, Cisco
"She is a power house of knowledge with great experience & energy!!! Her charming nature makes the learning environment most interactive, interesting and enhances engagement!"
- Ruk Neelam, Nationwide
